Guwahati, Sep 28: Assam celebrated the World Tourism Day yesterday, with Orange Cycles, all set to start a new dimension of tourism – carbon free and sustainable tourism in World’s largest River Island, Majuli.
The state level celebration of the World Tourism Day was observed by Assam Tourism Development Corporation (ATDC) with a variety of programs including cycle rides, storytelling , cleanliness drive and launching of different livelihood and sustainable tourism projects. Chairman of ATDC Jayanta Malla Baruah and Vice Chairman Navadeep Kalita kick started the Cycle tour while riding the Orange Cycles from Dighalipukhuri area to the historic Northbrook Gate via Machkhowa, along with a huge number of cycle enthusiasts in the city including officials of the ATDC and Assam Tourism.
ATDC Chairman leading the orange cycle ride in Guwahati
The Orange Cycles, which are part of a project by the ATDC, called Majuli Sustainable Tourism Development Project (MSTDP) will be implemented by Root Bridge Foundation in the river island from November this year. A similar cycle tourism project is also launched in Chandubi by Sohari Foundation.
The celebration also showcased a new approach to tourism – Storytelling. As the cyclists reached the historic Northbrook Gate located near the Sukreswar Temple in the city, Storyteller Gayatri Baruah who is also the Trustee of Root Bridge Foundation narrated the stories and legends of the last surviving British era brick structure in the city dating back to 1874. Later the World Tourism Day celebration was inaugurated by Satradhikar of Uttar Kamalabari Satra Janardan Deva Gowswami. He extended his support to the initiatives of the Assam Tourism Department.
Jayanta Malla Baruah talked about different initiatives including Green Tourism, Livelihood projects to promote sustainable tourism which is the theme of this year’s world tourism day celebration. He said that the ATDC is implementing different tourism activities that support the livelihood of people. ATDC is also introducing Hop-on, Hop-off Bus Service soon. He said that the people of Assam should promote tourism in Assam with a slogan ‘From terrorism to tourism’.
The World Tourism Day Awards were distributed by the Commissioner and Secretary of Tourism Department of Assam Ramesh Chand Jain.